Here we are in a New Year. Feels refreshing, doesn’t it? There’s promise ahead. There’s a sense of reinvigoration as goals get set and resolutions are made. Part of that goal setting starts by looking in the rearview mirror.
I finished 2017 on maternity leave.
On October 24, we welcomed our second son into our family. Blaise Aksel (pictured below) was born only 19 short months after our first son, Corbin, changed our world for the better.
Now, we’re proud parents of two babies under the age of two. Everyone I talked to about this prior to his birth warned me that we’d be overwhelmed, and well, we are some nights. But for the most part, it has been beautiful.
I bring up my boys because I love to take any chance I get to talk about them. They are my world and one of the goals I have for myself as a mother is to raise them into hard-working men who aren’t afraid to get their hands dirty if it means using their talents to help others.
That starts with my husband and I with the example we lead.
I am incredibly blessed to live the life I do. My husband works out of the home, while I hang back and hit the grindstone from home.
A few days each week, my mom comes in to soak up grandma time while I close my office doors and get to work. Other days, my boys go to a daycare just a few miles down the road from me (which in itself is a huge blessing because in my rural little town of Vail, Arizona, there aren’t a whole lot of options for childcare close by).
I love the rhythm we’ve built while juggling work and personal life and I admit – during maternity leave I was aching to get back to that same rhythm. So, during the last quarter of 2017, while I fully embraced my time with my boys I also did a lot of soul-searching, thinking, and self-reflection.
- Where did I want to take Savvy Copywriters in 2018? 2020? Beyond?
- Who could I best serve?
- What were my goals for the coming seasons ahead?
I used the answers to these questions to start outlining certain goals for 2018. Here are some of the ones I’ve come up with:
- Make eating more meals at home more enjoyable by branching out my cooking skills (thank you e-meals for saving me hours of Pinterest searching to meet this resolution).
- Run 500 miles this year
- Earn a specific amount
- FINALLY start my bullet journal
- Write for this blog at least once per week
Notice that last bullet point? Write for this blog at least once per week.
Today is Thursday January 4 and at noon, while my mom was here getting in her grandma time with my boys, I realized that time is ticking on this week.
It’s not for lack of effort that I hadn’t created anything yet.
I thought about what to write plenty. I felt the (self-induced) pressure of creating the perfect blog post after emerging from maternity leave. I debated what you need to hear. I even debated who YOU are who is reading this.
But every time I sat down to write, I got stuck, so I stopped.
Can you relate?
There is an abundance of articles filled with blog topic ideas, so finding something to talk about wasn’t hard. Finding something to say was.
Here’s another one of my 2018 goals.
I want to be more intentional with the content I produce.
I never want to create for the sake of creating. I’m done writing for search engines (which I have dabbled in here and there). My big, fat, beautiful goal is to write stuff that matters. No regurgitation of what’s already on the Internet. I want to be different because that’s what this noisy digital world needs – a fresh perspective.
Combine that pressure with the same pressure I already feel/felt to let my first post-maternity leave blog be incredibly insightful and I went blank.
Then, this morning, it hit me. While on the phone with a client, he stroked my ego a bit and told me how creative he thought I was. He liked that I didn’t regurgitate the same old stuff out there. He liked the forward-thinking ideas we’d already discussed. He liked when I gently pushed back on his ideas too (despite him having way more experience than I do in his field).
It was the spark I needed to get inspired to write.
You see, the biggest reason people don’t write is that they paralyze themselves in fear they have nothing to say. I know because I did it too and I’m a writer.
It’s not for a lack of ideas that people don’t get started. Ideas are abundant. It’s the pressure we put on ourselves to be perfect that stops us from sharing our brains with the world.
So, as we look ahead to 2018, let’s promise ourselves something, shall we?
Let’s create more but not for the sake of ticking an item off an item in our bullet journals.
Let’s create with intention of making the world a little bit more insightful with our unique thoughts.
Let’s create to share our talents and spill our brains open for the world to see.
Let’s create to push back on tradition a little.
I have a hunch that, tonight, as I sit down to read my sons a book I’m going to smile. Lately, this is the book that’s been read on repeat – and it’s a good one.
Here’s one of my favorite excerpts from it:
This is the first time
There’s ever been you,
So I wonder what wonderful things
You will do.
This year, give the world more of YOU. Let the people who need to hear from you get inside your head a little bit. There’s never been anyone else like you before and there never will be again. Embrace your uniqueness and creativity. It’s what the world needs now more than ever.