Psst… have you noticed something a little different around here? Things are getting a makeover and I’M BEYOND EXCITED!!!!!
And because I know you’re constantly evolving your business too, I wanted to give you a behind-the-scenes look at how it’s all going down in a several part series, so you can actually consume this info, consider how it impacts what you’re doing, and consciously put it into action.
But first, a little background.
For the past five years, I’ve worked with business owners and marketers just like you.
You’re struggling to make your digital footprint.
You’re struggling to figure out how to show up and stand out.
And, you’re REALLY frustrated because you have a million other things to be doing in your business that the last thing you want to worry about (and often the last thing you do worry about) is marketing your business (how can you stand to get more customers when you’re already drowning in work?!)
So, I’ve decided to update my Tucson marketing agency to answer all of that with ACTION instead of tips, tricks, advice, and other common bulls*!t you might read but never have the time to actually implement in your business plan.
Here’s the first of the weekly tips I’ll be sending your way:
People Get Antsy When You Offer Too Many Options
I’ve brought on the best team I could wrap my get my Arizona-hot little hands on and with their help restructured what the heck we’re going to offer.
Confession time: This was HARD WORK. Combined, we have the talents to offer design, branding, copywriting, more copywriting, and more copywriting (can you tell what I think is ultra important here?), social media marketing, Facebook ad management, etc. And yet, I know that’s not what you or anyone wants.
People get nervous when they’re faced with too many options. When it’s too hard to decide what you need, you leave. Plain and simple. Your customers do the same.
So, instead of offering a laundry list of services that we could provide, I’ve decided to package things up and make it simpler.
- If you’re ready to make or revamp your digital footprint, we have a package for you (website design and copywriting).
- If you’re ready to show up and stand out online, we have a package for you (SEO and content marketing).
- If you’re ready to bring on a full-time marketing team but don’t have the budget for it or aren’t sure that’s the right decision for your business yet, we have a package for you (strategy, SEO, social media, and content marketing).
You’ll read those three statements and know where you fit in. Yes, there’s grey area. No, we’re not completely inflexible in how we offer our services. But presenting it this way instantly gives you an idea of what you’ll get and what you need based on where you are right now.
Marketing is a crazy, fun adventure and if you’re up for it, I’ll bring you along with me…
… but before I feed you with some regurgitated advice, I’ll be over here verifying that it works on my business first.
Because I’ll only ever offer what I’ve seen proven to bring fellow local business owners like you SUCCESS!